This program aims to produce graduates with both academic knowledge and professional skills. Graduates are provided ability in integrated media production in different forms, from online – offline media to on-ground by using modern-day production equipments as provided and be able to apply their knowledge into their future career, and work with responsibility for the society with morality and professional ethics , as well as having language skills and adaptability skills. BA in Mass Communication is divided into three course groups;
1. Integrated Journalism
2. Marketing Communication
3. Entertainment Communication
Occupations may include: public relations manager, communication officer, marketing specialist, strategic communication specialist, online marketing officer, events manger, promotion officer, advertising officer, director, program director, script writer, actor, sound mixer, lighting director, custom artist, makeup artist, producer, production design, creative writer, graphic designer, photographer, copywriter, journalist, reporter and MC. BA in mass communication is preparation for many of the careers listed. It can lead to a mass media career and beyond. You can apply your understanding of media learned in the program to a wide range of work.